How to test your website's performance

Time2 min read

In order for your website to be successful online, it is important that loading time is taken into account.

Research has shown that users are more likely to engage with your website if it loads quicker.

Google's impact of pageload times

Testing how quick your website loads is easy! There are a number of services available online that will give you information on how long your website takes to load, as well as how it is meeting industry best-practices when it comes to optimising your website.

Input your website URL in the form below to test your website with Google's PageSpeed Insights Tool.

Enter your website url:

Another popular option for testing your website's performance is GT Metrix. GT Metrix allows you to choose the test server location, along with a number of other options including, the browser used for the test and whether the test should be conducted with a throttled internet connection.

Speed Considerations

It is important to consider a few factors when reviewing your results.

  • The test server location - If the test server was not located in the same area as your audience, then the data may not be relevant to your business. In general, the further the location of the website visitor from the server the longer the page will take to load. Therefore, it is best to test speed using tools that are located in the same region as your target audience.
  • The amount of test conducted - There are a number of factors that can influence the load time of your website. To get a true overview of the your website's load speed, it is best to conduct a number of tests across multiple days / times to get an accurate picture.

The results

The results and best practices provided by online testing tools can be quite technical and difficult to understand. However, your web developer should be able to talk you through your results, and make the required changes to improve the speed optimisations of your website.

Remember, if you have not invested in quality web-hosting it may not matter how much optimisation is applied, the speeds may reach their optimum before you see your desired results.

If you would like to discuss your website speed results, please get in touch to Bevan Kay Designs can help you achieve your goals online.